Why you still need a business card?
Everyone (from your kid to your granny) has a smartphone in their hands. Who needs a piece of card to tell them who’s who?
You do! And why?
Here are some reasons why you should get business cards printed for your small business and hand them out.
It’s just easy and simple:
Yes, you could send an email but do they have time when they’re in a rush to give it you? You could just hand them a card.
Yes, it’s also true, some smartphones do this easily – but then again, others don’t.
Not Everyone Has a Smartphone
Really?! Yup, really.
There are loads of people who don’t have them.
Go old school, give a business card!
You can see it without electricity!
Need to call someone up but your phone tanked out of gas?!
Like, you’re out camping and your car didn’t start… and there’s no Internet connection… your mechanic’s business card might help?!
It looks professional and it looks cool (when it’s done correctly).
Judge the book by its cover.
Your business card says you’re a serious and a real business they can trust.
Advertising, promotion and … whatever you want it to be
You promote yourself (or your business) when you hand out a business card.
You want your contact to call you, to interact… and hire you…
But is that all? Make it a sticker, make it a magnet, a mini-brochure… the list is endless.
Make it more than that, don’t forget to get their details too.
In some cultures (Japan for example), your business card tells someone how you intend to do business.
Meeting (or parting) can have a ritual exchange of business cards.
In Hong Kong, if you receive a business card and don’t offer one in return, you might as well have wasted your time.
Get a business card and give it out!